Social Networking experiences from ChillX.com

Today i woke up early and ran to my computer to check how many visitors came to ChillX.com. The next question that you may have in your mind is what is this ChillX.comω Well ChillX.com is a social networking site that focuses on creating an online community for Indians. Before we go about all the blah blah features and praising the application to gain some publicity I thought it would be great to first write about what ChillX experienced during the launch of the application. 

Its great to read about all successful case studies when it comes to social networking. When ChillX.com was first launched in 2007 it was a test prototype that we created to understand what our audience was looking for, based on member feedback we launched the second version which is still a work in progress application. 

Its so strange but true when you hear all the big guys talk about the investment that they have secured and the amount of advertising that is put into social networking, you see billboards, you see TV advertisements about joining them to build a community. Is it really social networkingω or is it a business plan that needs to be successfulω 

International players such as Orkut , Facebook, My space, Hi5 etc have been there done that and now have reached India as well. Wow that’s a long journey and a good one. I am not sure how it feels to be a team member on these sites but surely it must be cool. Its great to see them grow and as a small team we understand what it must have been when these applications were first launched. 

ChillX.com is no brainer when you look at it at face value, its a simple application with the standard features that most social networking websites have, the reason the application stands out is because it has been tailored to our clients needs, when i say clients i mean our members. During the launch in 2007 it was very touching to receive mails where members appreciated our work, every email received was either a question of how to refer their mates, or when will this feature be introduced, or you guys really rock it’s a great application. Though we worked long hours and have competition its the support that we receive from the community that keeps the team at ChillX going. ChillX.com is a web2.0 application, it has all the information that every member needs on their My desktop page, if they need to page an online member its a click away, the application has less features as compared to most social networking websites, but the features that have been incorporated is for a target audience who want to read posts, comment on stuff, watch videos, chat with each other, and more importantly hang out and communicate with like minded people. It’s an application that has been built with a member in mind. 

Yes we get the occasional user who has no clue what they after and you see that they don't return back, is that considered bad, well at first we would get all upset that members click on our google adwords and leave, but later we realized its better that way. Our objective has always been to provide a platform for people to interact with each other on a variety of topics.

This blog is for all those entrepreneurs, freelancers, developers, marketing and sales people out there, when you launch an application no matter what it is just remember that there are a few people out there that will keep coming back to be your clients. Treat them well, it’s about making sure that your objectives are clear. It’s about perseverance and working smart.

If you don't have enough of funds to get the news around, like fire don't loose hope your clients will appreciate your work and will make sure that they introduce you to their mates and co workers and family. That’s when you know you are down the success path as your members are in fact socializing and building a network.

When i get a moment i shall post a few additional blogs on the experiences and learning that ChillX.com came across and we hope that these learning will be beneficial to each of you reading these blogs. Should you have any feedback for ChillX.com please feel free to let me know Stay tuned......